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Posts Tagged ‘ Jason Forrest ’


Sales and Marketing Ideas: Top Three Closing Strategies

April 16, 2014

Have you retooled your closing techniques to counter today’s economic conditions? In his latest article for Sales + Marketing Ideas, Jason discusses three tried and true strategies for closing the deal. Read an excerpt below:

SalesIdeaMarketBIG

“While the new economy has created uncertainty in some people, many continue to look for new homes because of the need to improve their lives. People are buying now and will continue to buy as long as life situations are changing. The question is, who will they buy from? If you are the person who gives them confidence, motivation, and certainty, you will win the sale.”

To find out which techniques can help you clinch the sale in any scenario, click here. The full article is on pages 22-23.

Here’s to earning what you’re worth!

Jason Forrest

Click here to subscribe to my mailing list

JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

Builder Online: Preventing Cancellations

April 14, 2014

BB-April14_tcm138-2130413.pngAre you doing all you can to ensure your customers stay committed? In his newest article in Big Builder, Jason sheds light on why buyers stray and explains how sales pros can use this knowledge to prevent new home cancellations. Read an excerpt below:

“The first step in preventing cancellations happens before the customer signs. You have to get them to build loyalty with you and with the home because immediately after they sign, it’s normal for buyers to want us a little less. Making sure your buyers are emotionally committed to the home is about selling them on the life they’ll live there more than it is the structure itself.”

To learn more how to get buyers to stay loyal over the long term, click here.

Here’s to earning what you’re worth!

Jason Forrest

 

Click here to subscribe to my mailing list

 

JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

Realtor Magazine: How To Build an X-Factor Team

April 11, 2014

shutterstock_77004988A team is only as strong as its players, so have you been focused on selecting the right ones – even if it means letting poorly performing agents go? In his newest article on REALTORMag online, Jason explains how to top-grade your sales team to ensure maximum success over the long term. Read an excerpt below:

“Think of it like picking stocks—don’t get emotionally attached. Look at your overall goal and see if your ‘purchase’ fits the plan. Having a culture where no one is safe unless they sell keeps people on their toes. It’s not about scaring people but about building a culture where agents have to produce, perform, and add value.”

To find out more about the tools and techniques integral to building an X-Factor team, click here.

Here’s to earning what you’re worth!

Jason Forrest

 

Click here to subscribe to my mailing list

 

JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

HB Resource: Victors, Not Victims

April 10, 2014

shutterstock_110675843Are you adopting the right mindset for ultimate sales success? In his latest post for HB Resource, Jason explores how embracing actions over excuses can change the entire outcome of your performance. Read an excerpt below:

“X factor sales professionals refuse to see themselves as victims. Ever. Instead, they operate with a growth mindset that says they always have a choice of whether to be a victim or a victor. They recognize that their results come directly from their actions, so if they improve what they’re doing, they will improve what they’re getting.”

To learn more about how a growth mindset can lead to transformation and triumph, click here.

Here’s to earning what you’re worth!

Jason Forrest

 

Click here to subscribe to my mailing list

 

JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

Note from Jason Forrest: It’s All On You

April 4, 2014

Sales Pros:

No matter what I am trying to accomplish in life, my dad always has the same words of wisdom. When I wasn’t sure if I’d make first string on the football team, he said it. When I had to fight to get into TCU, he said it. And even when I was trying to convince my wife Shelly to marry me, he said the same four words: It’s all on you.

That’s why I LOVE, LOVE, LOVE this video from my alma mater. It demonstrates the spirit that made me want to go there in the first place. The one that says, ”Luck is the last dying wish of those who want to believe that winning can happen by accident. Sweat, on the other hand, is for those who know it’s a choice.”

Don’t wait for the sales gods to bless you with another sale. Create your own future. Get out there and earn it. It IS a choice.

Make the choice today to earn what you’re worth.

Jason Forrest

Click here to subscribe to my mailing list

 

JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

Girl Scouts Got Game

March 31, 2014

shutterstock_181102415Los Angeles Times, one girl scout and her mother made a lucrative business through strategic targeting: Selling girl scout cookies outside of a pot dispensary. They sold 117 boxes in two hours!

Click here to read the full story.

Sharp choices in target marketing (effort), will give you a greater return on your investment (outcome). Know your audience and their needs. If you can tap into their “why” for buying, and present to them value and a solution, then there’s no reason you shouldn’t get the sale every time.

Here’s to earning what you’re worth!

Click here to subscribe to my mailing list
JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. In 2013, he won a Gold Stevie Award for Sales Training Leader of the Year. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

Victims are Fearful: Victors Are Fearless (Note from Jason Forrest)

March 28, 2014

Erasing Fear-Handling Objections-Jason Forrest Forrest Performance Group-Sales Techniques-Training X Factor Sales professionals-Hot beliefsSales Pros:

Fearless salespeople never play the victim.

While sales managers often try to encourage their teams by saying things like, “We’ll weather this storm,” or “We’ve just gotta sit tight and wait for the upswing;” they don’t see that such phrases actually take the power and hope away from salespeople. It’s because they strip their people of accepting any challenge that will encourage growth.

Remember: Fearless X Factors thrive on objections. I’ve said it before. Regardless of the season, your ownership of the overall sales process will determine the outcome of the sale.

Own more. Fear less.

Here’s to earning what you’re worth!

Jason Forrest

Click here to subscribe to my mailing list

 

JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

The Language of Leadership: Do you have Meraki?

March 27, 2014

It's the size of the fight in the man-Success-Tips for leading-Leadership-Jason Forrest-Forrest Performance Group-Winning-Meraki-Greek-Creativity-passionMeraki is a Greek word that means “doing something with soul, creativity, or love.” Anytime we do something from that place, we leave a little bit of ourselves in our work.

X Factors have meraki when they dedicate themselves to mastering the science and the art of selling. Do you have this kind of passion? If not, what would it look like to wake up every morning with a fire in your belly? And…how bad do you want it?

Here’s to earning what you’re worth!

Note: To learn more about meraki and other words from different languages on leadership by Tanveer Naseer, click here.

JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. In 2013, he won a Gold Stevie Award for Sales Training Leader of the Year. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

2014 Housing Leadership Summit

March 26, 2014

builder-housing-leadership-summit-logo-May 2014-Jason Forrest-Forrest Performance Group-Speakers-Builders-Top professionals-TrainerJason will be speaking at the 2014 Housing Leadership Summit in May.

Follow us on social media to keep up with what’s trending at the summit.

Will you be attending from May 12-14 to hear Jason and others speak to the nations top 200 homebuilders?

To learn more about the 2014 Housing Leadership Summit, click here.

Here’s to earning what you’re worth!

Click here to subscribe to my mailing list

 

JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

REALTORMag: Build Sales Muscles by Expanding Comfort Zones

March 21, 2014

Stretching Snail-Going outside of your comfort zone-Jason Forrest-Forrest Performance Group-Eustress-Muscles-Performance-Ownership MindsetAre you comfortable expanding your comfort zone? In his latest article in REALTORMag, Jason Forrest discusses the importance of expanding your comfort zone for growth. Read an excerpt below:

“Everyone’s comfort zone changes over time. If you stay inside your comfort zone, it will shrink. On the other hand, if your step outside of your comfort zone, it will expand to re-encompass you. That’s just the way comfort zones work. Understanding this principle is important to continual growth.”

To read more on how growth leads to success, click here.

Here’s to earning what you’re worth!

Click here to subscribe to my mailing list

 

JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. In 2013, he won a Gold Stevie Award for Sales Training Leader of the Year. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

Note from Jason: Train to Gain

March 20, 2014

Training-tips for success-mentality-growth mindset-learning-education-sales process-sales techniques-Jason Forrest-Forrest Performance Group-Improvement-Why we trainSales Pros:

Why do you train?

Great athletes train to reach their potential in their athletic performance. Salespeople train for two reasons: To perform well and to improve their company’s brand.

Performing Well: In order to earn worth-it money, you must perform extremely well and the outcome is congruent to the effort you put in. When you train, you develop a skill set. The harder you train, the better the skill, and ultimately, performance. Do you have your performance juice?

Improving Your Company’s Brand:  For the X Factors that eat, breath, sleep, and sweat selling, brand integrity is huge! The brand doesn’t function off of one X Factor’s effort, but it is either supported or damaged with each customer interaction.

How well do you train? Are you putting in the required effort to see desired results? The decision is up to you!

Here’s to earning what you’re worth!

Jason Forrest

Click here to subscribe to my mailing list

 

JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. In 2013, he won a Gold Stevie Award for Sales Training Leader of the Year. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

 

Builder and Developer: Defining and Demonstrating the Benefits of Green Building to Buyers

March 20, 2014

Green Grass House-Benefits of Green-Going green-Sustainability-growth mindset-success-ideas-homes-sales-builder market-Jason Forrest-Forrest Performance Group-strategy-buyer decision pointsWhat do you think of when you hear the phrase “going green”? In his latest article in Builder and Developer, Jamie explains how “going green” means more than you may think. Read an excerpt below:

“When I first heard the term “going green,” I thought it meant huddling around a campfire, knitting my own clothes, and eating my fill of twigs and berries. The truth is, the green thing is a lot more practical than all of that. Going green is not just friendly to the planet; it’s also friendly to our pocketbooks and time. It comes down to three categories that are easy to understand and demonstrate to our customers: sustainability, durability, and efficiency.”

To read in-depth on these three categories, click here.

Here’s to earning what you’re worth!

Click here to subscribe to my mailing list

 

JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. In 2013, he won a Gold Stevie Award for Sales Training Leader of the Year. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

Note from Jason Forrest: Lead, Don’t Push

March 14, 2014

Salespeople:leadership selling

I talk a lot about leading the sales process (it is your job, after all). But clients often ask how to create urgency professionally (i.e. without coming across as a pushy salesperson). This is a good question and close to my heart as a sales professional and trainer.

It’s simple. If your primary concern is to help improve your customer’s lives, that genuineness will come through. But if your main interest is pushing a customer toward your solution so you can improve your own bank account and add a tick mark to your sales numbers, that will come through, too.

Influencing a person’s decision is about is not about forcing them to go your way with pushy or unethical practices, it’s about getting inside their heads to understand exactly what they need and how you can fill that need.

Urgency isn’t “interest rates are rising so you better buy” or “buy today or the incentives are gone.” Urgency is about walking through each of the customer’s problems and how you can solve them.

For example, demonstrate your product and talk about how they’ll actually use it in their lives–whether it meets their needs or not. It’s appropriate (not pushy) to ask, “What is this product missing?” or “How does this compare to the other options you’ve seen?”

At Forrest Performance Group, our mission is to bring back the pride, purpose and respect to professional sales. You can do that by seeing your role as leading (not pushing) your clients to a better life—the one they came to you looking for.

What’s more noble than that?

Here’s to earning what you’re worth!

Jason Forrest

Click here to subscribe to my mailing list

JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. In 2013, he won a Gold Stevie Award for Sales Training Leader of the Year. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

What do a Suit, Toothbrush, and a Message Have in Common?

March 11, 2014

Speaker at a podium-Great Speakers-Trainer-Success-Results-selling message-Jason Forrest-Forrest Performance Group-Beliefs-ComponentsThey’re all a great speaker needs for for a successful speaking event and they’re all a great salesperson needs to sell.

Many salespeople believe they need incentives, props, and fancy tricks, but you can skip the gimmicks as long as you’ve got these three things:

A suit. According to Ben C. Fletcher, a professor of psychology, “…our clothes say a great deal about who we are and can signal a great deal of socially important things to others…” Your sales presentation isn’t just the model you show, it is also how you present yourself. When you take the time to put effort into your appearance, you demonstrate professionalism.

A toothbrush. Ever stand within breathing distance of someone and wish you hadn’t? Salespeople are constantly in close proximity to customers. Consideration of your personal hygiene demonstrates self-respect and respect for others. If you can take care of the little things in your own life, you are more likely to take care of the little things before and during the sales process.

The message is arguably the most important. Steve Jobs wore mom jeans and a black turtleneck, but people listened because of his message. A strong message emerges from strong beliefs of who you are and what you are worth. It’s the reason you get up every morning. A salesperson’s message conveys value and the company’s brand to the customer. Ultimately, it is because of your message that a prospect will buy from you over all other alternatives.

Do you agree with these three components? Sound off!

Here’s to earning what you’re worth!

Click here to subscribe to my mailing list

 

JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. In 2013, he won a Gold Stevie Award for Sales Training Leader of the Year. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

 

 

Big Builder: Winning’s Multiplier Effect

March 11, 2014

Fish in a Fishbowl-Against the Odds-Jason Forrest-Forrest Performance Group-Removing Doubt-Earning what you're worth-Limited Beliefs-Melissa KrivachekIn his latest article in Big Builder, Jason discusses the value of effort over outcome. Read an excerpt below:

“When we celebrate effort in new home sales, we are doing more than giving a high five for a final result. Instead, we are recognizing sales professionals who create the sale, make it happen faster, or simply execute a beautiful presentation (whether it leads to a sale or not).”

To read more on the value of effort, click here.

Here’s to earning what you’re worth!

Click here to subscribe to my mailing list

 

JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. In 2013, he won a Gold Stevie Award for Sales Training Leader of the Year. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

 

Your Sneak Peek at Leadership Sales Coaching, the Seminar

March 10, 2014

LSC-Executive Summary-Jason Forrest-Forrest Performance GroupSamples are a great way to test out a product and Jason Forrest’s Leadership Sales Coaching: Executive Summary will provide a taste of what you will experience in person at Leadership Sales Coaching: The Seminar!

Order your copy, or download your eBook copy here.

 

JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. In 2013, he won a Gold Stevie Award for Sales Training Leader of the Year. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

Note from Jason: You Can’t Get Full on Unicorn Meat

March 6, 2014

Unicorn Meat-Unicorn Home-Unicorn product-Buyer Decision Points-Leadership Selling-Buyer Wants-Jason Forrest-Forrest Performance Group-Selling alternatives-SalesSales Pros:

Unicorn meat tastes like rainbows, sunshine, and sparkles, but don’t expect it to fuel your next marathon.

Big-ticket buyers who pursue the mythical “perfect” home or car will be left similarly lacking. Often, before they even set foot in a model home or car lot, buyers feel like they know exactly what they want, and often, it doesn’t exist.

To eliminate the unicorn product, prioritize to move the sales forward.

Here’s to earning what you’re worth!

Jason Forrest

Click here to subscribe to my mailing list

 

JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. In 2013, he won a Gold Stevie Award for Sales Training Leader of the Year. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

This Week’s Celebrity X Factor is…

March 5, 2014

Oscar Awards-Winning-Success-Matthew McConaughey-X Factor-Success Stories-Jason Forrest-Forrest Performance Group-Leadership Selling-Earning your Worth-Results-Growth MindsetMatthew McConaughey.

In his Oscar acceptance speech, this famous X Factor attributed his success to having:

-Something to look up to

-Something to look forward to

-Something to chase

That third point especially strikes a chord with me about the X Factor’s goal of becoming the best version of himself. McConaughey stated that his hero will forever be himself in ten years because it gives him someone and something to continually chase.

This is the X-Factor mentality: the inner-voice that says there is always room for growth.

Who’s your hero? Maybe it should be the future version of you.

Here’s to earning your worth!

Click here to subscribe to my mailing list
JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. In 2013, he won a Gold Stevie Award for Sales Training Leader of the Year. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

AutoSuccess: Remove Ambiguity

March 4, 2014

Confused-Choices-Decisions-Buyer decision points-Asking the right questions-Jason Forrest-Forrest Performance Group- answers-handling objectionsIn his latest post on AutoSuccess online, Jason examines the problem of customers dealing with too many buying options. Read an excerpt below:

“The problem is that sales pros often contribute to the problem and make prospects feel even further from a solution than when they started. It’s easy to get lost in the details when buying a car. Your customer’s got to think about color, make, manufacturer, options and upgrades. It can be crippling. As a sales pro, you must narrow the decision down and remove ambiguity.”

To read more on Jason’s experience with refining choices, click here.

Here’s to earning what you’re worth!

 

JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. In 2013, he won a Gold Stevie Award for Sales Training Leader of the Year. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

 

REALTORMag: The Science (and Art) of Selling

February 25, 2014

Buyer and Seller-Convincing the buyer-Jason Forrest-Forrest Performance Group-Leadership Selling-Rising Interest Rates-decision pointsAs a salesperson, do you revere the science and art of selling?

In his latest article on REALTORMag online, Jason discusses the importance of perfecting the art and science of selling. Read an excerpt below:

“From where I stand, being a good sales professional is harder than being a laborer, a craftsman, or even an artist. As a broker, do your people know that you respect what they do? Do you come across to your sales professionals as someone who truly understands that?

Whether you’re an agent or a broker, you’ll be most effective when you sincerely revere and respect sales. That’s why I use the term “sales professional.” ”

To read more on the science and art of selling, click here.

Here’s to earning what you’re worth!

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JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. In 2013, he won a Gold Stevie Award for Sales Training Leader of the Year. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

And the 2014 Stevie Goes to…

February 24, 2014

Stevie Silver 2014 verticle- Winners-Silver-Forrest Performance Group-Jason Forrest-Legend-Sales Cultures-Earning what you're worth-Growth Mindset-Teaching-Trainer-speaker-InfluenceForrest Performance Group!

“You will get all you want in life if you help other people get what they want.” –Zig Ziglar

Dedicated to teaching salespeople to earn what they’re worth and changing sales’ cultures through long-term coaching, Forrest PG took silver at the 8th annual Stevie® Awards. On Saturday February 22, 2014, Forrest PG won silver under the category Sales Training or Coaching Program of the year.

Here’s to Forrest PG leading salespeople and cultures to earning what they’re worth and to winning two years in a row! Check out the results from last year’s Stevie Awards.

A little about the Sales & Customer Service category:

The Stevie Awards for Sales & Customer Service are the world’s top sales awards, contact center awards, and customer service awards.  The Stevie Awards organizes several of the world’s leading business awards shows including the prestigious American Business AwardsSM  and International Business AwardsSM.

The awards were presented to honorees during a gala banquet on Friday, February 21 at the Bellagio in Las Vegas.  More than 400 nominated customer service and sales executives from the U.S.A. and several other countries attended.

The press release is out! To learn about the Sales & Customer Service category and to see all the category’s winners, click here. If you would like to know more about the Stevie Awards, click here.

 

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

 

Note from Jason: Three Ways to Identify that You and Your Buyer are Not on the Same Page

February 21, 2014

Apples and Oranges-Discrepancies-Seeing eye to eye-Convincing the buyer-ownership-leading the sales process-Jason Forrest-Forrest Performance Group-Sales techniques-LeadershipSales Pros:

Rarely will the salesperson have a ready, willing, and able buyer walk through their door. As a result, it’s not uncommon to find yourself in opposition to your buyer.

Most of the time, it’s easy to tell when you and the buyer are not on the same page, but there are some instances where you may be unaware of their objections on account of what you’ve done in the process. You’re probably not on the same page as your buyer if:

-The buyer frequently changes the subject from the conversation you’re leading. Here’s why: You haven’t earned your buyer’s trust yet. By switching from topic to topic, they are giving you permission to dig deeper into their wants and needs. Your solution: Dig deep!

-Your prospect continuously compares you to your competitors. Here’s why: If your prospect talks about the great features and the experience they had with the competition, they’re basically telling you that you still haven’t sold them on your brand. Your solution: Stop delaying! From the moment they walk into your presence, create an experience for your buyer that exemplifies what’s different and unique about your brand.

-The buyer says they love everything but the price. Here’s why: When the prospect is worried about an aspect of the sale like price, it means they are being sold on the product and not the the added value of the product or the experience it offers. Your solution: Demonstrate the value and sell them emotionally.

These are only a few examples of where you and the buyer may not be on the same page. Can you think of more?

Don’t wait until the end of the sale to find out if you’re on the same page as your buyer. Start the moment they are in front of you and continue through the end of the sale.

Here’s to earning what you’re worth!

Jason Forrest

Click here to subscribe to my mailing list

 

JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. In 2013, he won a Gold Stevie Award for Sales Training Leader of the Year. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

 

Featured Sponsor: Sales Simplicity Software

February 19, 2014

Sales Simplicity Software Logo-Leadership Sales Coaching Seminar Sponsors-Businesses-Leading the Competition-Growth Mindset-Jason Forrest-Forrest Performance Group-ComputersThe Seminar is coming up! Are you registered yet? Find out more or register here.

This annual training, where sales managers from all over the country take the leap in transforming to sales coaches, would not be possible without the efforts and contributions of the Leadership Sales Coaching Seminar sponsors.

Today’s featured sponsor is Sales Simplicity Software. “Sales Simplicity’s highly intuitive CRM system offers features similar to SalesForce.com, but Sales Simplicity’s CRM is tightly integrated into Sales Simplicity’s award-winning, Cloud-based, sales-automation platform, and the entire system has been specifically envisioned for home builders.”

Currently, “Sales Simplicity Software is the creator and marketer of leading Sales Automation, Content Management, Lead Management, eMarketing and Reporting Management tools for new single-family, semi-custom and custom homes; condo, multi-family, realtor and senior living providers.”

To learn more about why we love Sales Simplicity Software, click here.

See you at the LSC Seminar!

Here’s to earning what you’re worth!

Click here to subscribe to my mailing list
JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. In 2013, he won a Gold Stevie Award for Sales Training Leader of the Year. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

Five Habit-Changers to Move the Sales Process Forward

February 18, 2014

Man choosing behaviors-Growth mindset-Leading sales through the trenches-buyer decision points-Leading the sale-Leadership selling-Jason Forrest-Forrest Performance Group-Trusting the process-Sales FocusedHow do you change a customer’s behavior? Answer: You change their beliefs.

In a recent article, Art Markman, PhD said that to change habits, you have to optimize goals, create a plan with specific dates and times, be prepared for temptation, manage your environment, and engage with people.

Markman discusses these changes for individuals, but you can take buyers through the same process in order to get results.

By working through Markman’s five “habit-changers”, you will set yourself apart from your competitors and earn the sale.

Optimizing goals requires dealing with programming to change your prospect’s behavior. Remember: Programming affects beliefs, which affects emotions, which affects behaviors, and consequently, results. Learn what your buyer’s goals are and prioritize them based on sales process.

Second, tell your buyer when you will accomplish these prioritized goals. For example, “By the end of this day, I am confident that you will have found the product that meets each of your goals.” This way, your buyer knows you are an able guide.

Third, anticipate the wandering-eyed buyer who gets tempted easily and could get distracted from the goal at hand. Stick to the process and what you know the buyer needs.

Fourth, in order to manage your environment Markman states that you should, “make the desired habits easy and the undesired ones hard.” Even if you’re a sales newbie, you can easily tell what will and will not distract your prospect. Create a selling environment that will assist you during the process. If you’re driving your prospect to a home site you know they will love, but also know they will want to look at surrounding houses, using the power of misdirection, lead the conversation and their attention away from such obstacles.

Lastly, engage with your buyer. Ultimately, each buyer buys to improve their life. Collaborate with them to identify the best solution.

Try it for yourself.  And see if the buyer wont then follow you through the trenches of the sale (behavioral effect.)

Will you accept the challenge to change your customer’s behaviors?

Here’s to earning what you’re worth!

Click here to subscribe to my mailing list


JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. In 2013, he won a Gold Stevie Award for Sales Training Leader of the Year. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

Note from Jason: Focus, then fire.

February 14, 2014

Focused building under lenses-Staying focused-Leading the buyer-Sales Techniques-Sales Process-Jason Forrest-Forrest Performance Group-Sales Success-Sales Trainer-tips for successSales Pros:

Whatever you focus on gets bigger. When you focus on a technique or ability, you build a habit. The effort you put into the habit and what you choose to focus on during its formation, will directly reflect the sale’s outcome.

During the sale, where does your focus go? If your mind concentrates consistently on the idea that nobody likes a feature on/in your product, then you allow your prospect the opportunity to notice it. Instead, if your mind centers on what sets your brand apart from the competition’s, then your buyer will regard nothing but that.

Sometimes, staying focused can be challenging. Here are some tips for keeping your head in the game:

-Know the sales process. Practice going through sample scripts before each sales day begins. Think of it like a warm-up: Your ability to focus and succeed correlates to how well you train for your event.

-Get creative with your opening. How you begin your time with your prospect will set the tone for the remaining time.

-Be time-conscientious. Your prospect offers you only so much of their time. Even though they are interested, your prospect will leave if you don’t quickly and effectively demonstrate valuable points. The time is now!

These are just a few to get you started. What else would you add to keep the focus juices flowing?

Here’s to earning what you’re worth!

Jason Forrest

Click here to subscribe to my mailing list
JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. In 2013, he won a Gold Stevie Award for Sales Training Leader of the Year. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

Auto Success: Know Where you Stand

February 12, 2014

Making a Deal-Auto Sales-Big Ticket Sales-Jason Forrest-Forrest Performance Group-Closing the Sale-Selling TechniquesIn his latest blog post on Auto Success, Jason Forrest explains how mutual accomplishment occurs and offers examples of mutual accomplishment in action. Read an excerpt below:

“Mutual accomplishment cannot be achieved with just a nod of the head. The best way to secure such an agreement is to ask a solid closing question that allows the customer to eliminate all other choices in their mind and make a final decision.”

To find out how mutual accomplishment occurs and to read examples of scripts, click here.

Here’s to earning what you’re worth!

Click here to subscribe to my mailing list
JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

Dealer Marketing Magazine: When Closing Sales–Keep it Short and Simple

February 11, 2014

Three Stacked Rocks-Simplicity-Foundations-Closing the Sale-Follow-up-Jason Forrest-Forrest Performance Group-Growth Mindset-Leadership Selling-Hot BeliefsIn his latest article for Dealer Marketing Magazine online, Jason expounds on the importance of keeping the follow-up short and simple. Read an excerpt below:

“When you follow up with prospects who have visited your lot, make sure to keep it simple. After you’ve engaged them, cut right to the chase and use the following three-step script:

  • Summarize what you and the customer have accomplished so far.
  • Tell them what comes next.
  • Set up an appointment to make the next step.

To read more on keeping the follow-up simple, click here.

Here’s to earning what you’re worth!

Click here to subscribe to my mailing list

 

JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. In 2013, he won a Gold Stevie Award for Sales Training Leader of the Year. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

 

 

 

To read the rest of this excerpt, click here.

TED Weekly: The art of Misdirection

February 10, 2014

TED talks logo-31 day challenge-October-Jason Forrest-Forrest Performance Group-Growth Mindset-Inspiration-Mentality“Do you think it’s possible to control someone’s attention?”

In this week’s featured TED talk, The art of Misdirection, Apollo Robbins says yes! Rather than only talking about misdirection, Robbins uses his TED talk as an experience in the power of misdirection.

To understand the science behind it, Robbins asks his audience to imagine a small man inside of their brains. When fronted with a question, he explains that the small man moves from his desk to a storage cabinet to find the answer. BUT, while he looks for the answer, the real answer takes place at the desk.

To watch the full experience of Robbin’s talk on misdirection, click here.

As a seasoned salesperson, you’re capable of commanding your prospect’s attention. From the moment they stand before you, until the moment they leave, you hold the time and opportunity to lead the conversation, experience, and overall sale. Captivate their attention by coaching the sales process, finding their needs, and diving into the art of selling. If you do that, then the chances of being misdirected by objections, the market’s standing, and your competitor’s incentives will be slim.

What will you do with the time you’re given?

Here’s to earning what you’re worth!
Click here to subscribe to my mailing list

 

JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

 

the art of misdirection takes place because your attention has shifted.

Power of Misdirection

February 8, 2014

Last week, we posted asking people to find the mistake in the picture:

Scotomas-The power of misdirection-Asking the right questions-Answers-Jason Forrest-Forrest Performance Group-Mistakes-Failing forward fast

Many people don’t catch the mistake right away. This is because the image implies that the focus should be on the numbers–the pattern and the colors, when in reality, the mistake is in the directions. Its should have an apostrophe.

Misdirection has you look into the distance for the answer under your nose. Consequently , you’re at the mercy of a self-inflicted scotoma. Someone tells you to look over at a tree and soon your piece of chocolate cake is gone. Or, your buyer exudes an indifferent facial expression leading you to believe they don’t want to buy. Dig deeper!

Attention will steer your perception. Attend to the wrong detail, and you might be digging for answers. Remember: Misdirection doesn’t remove the answer from in front of you: It just redirects your attention.

Here’s to earning what you’re worth!

Click here to subscribe to my mailing list

 

JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.

Note from Jason: A Nugget of Encouragement

February 7, 2014

Woman with a Megaphone-Coaching-Jason Forrest-Forrest Performance GroupSales Pros:

Do you ever take on pressure about your position, knowing that everything from what you say to what you do is being watched by your peers, coaches, and prospects?

Great news: you don’t have to be perfect, but you do need to accept your role as a leader, provide resolution, and step up to the plate as the primary source of confidence, motivation, and certainty for your buyers.

Here’s to earning what you’re worth!

Jason Forrest

JASON FORREST (named one of 2012’s Top Young Trainers for Training magazine–a national, industry-wide publication) is an expert at creating high-performance sales cultures through complete training programs. He incorporates experiential learning (rather than theory) to increase sales, implement cultural accountability, and transform companies into sales organizations. A sales professional at heart, Forrest is the author of two previous books. Forrest’s competitive distinction is his behavior-modification approach (which focuses on people, process, and presentation) and his focus on culture change.

ABOUT FORREST PERFORMANCE GROUP

Forrest Performance Group specializes in culture change and creating urgency within sales teams and management. Forrest PG’s competitive distinction is its behavior modification approach as applied to a variety of programs, education, seminars and sales coach training offerings all aimed at dramatically improving sales force success.